The Echo Chamber PR Show | Holmes Report

Tim Sutton on China’s global brand challenge (Ep. 116)

June 7, 2018

Weber Shandwick EMEA chairman Tim Sutton rejoins the Echo Chamber to discuss the challenges facing Chinese companies as they seek to conquer foreign markets. Sutton also reviews Iceland's #TooCoolForPlastic campaign after it was named Best in Show at the 2018 SABRE Awards EMEA.